Blogs
Stop Selling Like It’s 1982
Clients are now used to fast responses and price transparency from the start. Are you keeping up with the times?
Business
Features
Is Your Company Narrative Saying What You Think It Is?
When your story, audience, and business priorities are out of sync, even good marketing can start working against you.
Features
What Makes an Integration Project Succeed or Fail
A top integration firm offers advice on creating a winning process for every project.
Features
Savor, Tony, Savor
That headline is a personal mantra I use when I am in the middle of a moment. Sometimes that moment is just enjoying some...
Blogs
Are You a Buc-ee’s or a Stuckey’s?
Think about the customer experience after seeing your marketing and first coming to your business.
Features
Moving Forward Is Always a Choice
Your business does not stop while you are waiting to make a decision.
Blogs
Build Your Shadow Warrior Army
As more of your team takes to building AI agents, efficiencies increase.
Blogs
Don’t Let Your People Pleasers Get Run Over
Why you should protect your salespeople from strong customer personalities.
News
AVPro Global Introduces AVPro Design Services
Will support the deployment and configuration across AVPro's comprehensive product portfolio.
News
Walk Your Plans Names Panasonic as National Preferred Projector Partner
The partnership brings Panasonic MZ20K laser projection technology to every U.S. location, elevating the immersive walkthrough experience.
Blogs
AI Hack #541: The Gap Between Reading and Doing Just Collapsed
AI removes the barriers to activating the business advice you’ve been reading about.
Features
The Difference Between Being Included and Being Recommended
In today’s design-led projects, access may open the door, but trust is what turns a one-time inclusion into a lasting recommendation.
Back to Business
Are You Still Relevant?
Moving beyond the headlines about AI and the end of knowledge work.
News
Specifi Embeds Warranty Revenue Directly Into AV Proposals Using SureBright
A new integration between SureBright and Specifi lets dealers price warranty coverage into every project.
News
One Firefly and Séura Relaunch Co-Marketing Program
Available for a limited time, the program offers a newly redesigned and enhanced Séura brand page.
News
Daisy Adds New Franchise Locations in Charlotte, Las Vegas, and Sugar Land
National smart home services company reaches six franchise units sold in 2026 and 26 franchise agreements signed since launching franchising in early 2024.
Features
The Art of Stopping on Purpose
Quiet times don’t mean disaster and provide an opportunity for integrators to better their businesses.
News
D-Tools Introduces SI v24
Latest update enhances real-time team collaboration via new multi-user project editing capability and more.
Blogs
Tales From the Field – Raving Fan Factory Launch Update
Livewire kicks off its plan to create more passionate clients.
Behind the Business
Facts > Feelings
How technology integrators can build a scorecard that actually drives results.
News
Jetbuilt Launches AI-Based Recommend to Accelerate AV System Design Workflows
Recommend generates equipment suggestions and complete system starting points based on user-defined project requirements.
Blogs
What Would You Do for a Raving Fan?
How do you encourage your team to go above and beyond for your clients?
Features
Ask the Interior Designer
Designer and general contractor Lauren Lerner discusses working with technology and the people who supply it.
Blogs
AI Hack #683: Learn The Tools
Thanks to AI, ideas that have been on the back burner for years can now see the light of day.
News
Amplify People Launches Dedicated CI Job Board
Streamlines hiring and job searching across the custom integration industry.
HTA – The 5-Step Process for Getting Hired Earlier (Members Only)
How to Get Architects, Interior Designers, and Builders to Invite You Early Many integrators struggle to get brought in early and be seen as...
Events
Inaugural D-Tools User Conference Draws Integration Community to Atlanta
Nearly 150 gathered in Atlanta to share best practices and shape industry innovation.
Features
Why Good Managers Fail at Innovation
Disruption can’t be scheduled — your business has to be ready to take advantage when the time comes.
Blogs
Don’t Go It Alone
Bringing a trainee on every sales call or project is the ultimate time-optimization hack for any mentor.
Behind the Business
Integrators Take the Lighting Lead
How home technology professionals are well-positioned to enhance luxury residential lighting.
Features
Content That Makes Your Brand Unmissable
In a year when more posts won’t move the needle, integrators who turn their content calendars into proof engines, not just publishing schedules, will...
News
IntegrateU Shifts to Membership Platform, adds Talent Alliance
New model includes unlimited training, structured onboarding, and a Talent Alliance to attract, train, and place the next generation of integrators.
News
ProjX360 Launches Accrual Accounting, Enhanced QuickBooks Online Integration, and Stripe Merchant Processing
New financial tools bring cleaner QuickBooks sync, better WIP visibility, and faster payments for AV integrators.
Blogs
Epic Wins, Epic Fails
Some programs and ideas deserve development, while others just need to be dropped with lessons learned.
Blogs
AI Hack #768: SoundVision’s Discerning Customer GPT
Using AI to anticipate a customer’s response to a proposal leaves the sales team better prepared.
News
D-Tools and OneVision Announce Integration and Incentive Program
New collaboration includes up to a $500 credit to accelerate service adoption, alongside an integration that connects D-Tools Cloud proposals to OneVision’s support platform.
Features
The Shiny Object Trap
Why being the first to offer a new technology doesn’t always make the best business sense.
Features
Lifestyle Is Non-Negotiable for Luxury Clients
Why your marketing needs to move beyond specs and hyperbole and start speaking to their lifestyle language.
Blogs
AI Hack #723: Tell Them It’s Going To Die
The new “Livewire Lifecycle” report, issued with every proposal, talks proactively about the life expectancy of each and every large component in the system.
News
Jetbuilt Launches Data-Driven Vendor Program at ISE 2026
The program delivers earlier visibility, actionable insights, and stronger collaboration between manufacturers and integrators.