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LiteTouch Showcases New Products in Turkey

LiteTouch joined with A&T Trade — a Master Distributor for the Russian market — to showcase new products at the University of Sound Conference.   LiteTouch presented to over 100 dealers from the Russian Federation. The conference, held at the Cali

LiteTouch joined with A&T Trade — a Master Distributor for the Russian market — to showcase new products at the University of Sound Conference.

LiteTouch presented to over 100 dealers from the Russian Federation.

The conference, held at the Calista Hotel in Antalya, Turkey, was attended by over 100 dealers from all over the Russian Federation, and ran April 13 to 17.

Hector Morazán, international sales manager, and Brian Niebrugge, western regional manager, delivered presentations focused on new products, including the enhanced Metropolitan keypad, new Circa and Echo styles plus LiteWare programming software.

“This annual conference gives us an opportunity to engage direct with influential international dealers and educate them about LiteTouch’s solution to their specific lighting control needs,” said Hector Morazán. “The LiteTouch system offers our international dealers a way to set themselves apart from their competition through our distinct keypad aesthetics and custom programming options.”

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