The addition of Numinus is part of NuLEDs’ strategic plan to provide a complete assortment of architectural lighting solutions along with its growing line of solid state lighting and networked lighting control products to customers. Both NuLEDs and Numinus brands were founded by Chris and Lisa Isaacson with their vision of redefining the custom installed lighting business through unique and innovative products.
“When Lisa and I founded the company, we had but one objective in mind – to provide premium lighting products that enhance peoples’ homes, offices and recreation areas,” said Chris Isaacson, CEO. “For the past decade we’ve done just that with our Numinus line of StarTiles and StarDomes. The allure of doing more with LED lighting drew us in and NuLEDs was born, a growing line of solid state lighting and control products. Now, it only makes sense to provide our customers with a complete assortment by combining the two companies under the NuLEDs umbrella.”
Poised for growth, NuLEDs recently expanded its executive management, sales and marketing capabilities to better address the lighting market place. The team of Frank Sterns and Mike Detmer, formerly the nucleus of Niles, joined NuLEDs to provide necessary management skills going forward.
Regarding NuLEDs and Numinus coming together, Sterns said, “NuLEDs stands for simplified LED product solutions. Combining NuLEDs and Numinus gives dealers a simplified customer service experience as well.”