Peerless-AV has appointed Stephanie Frey as its new director of marketing communications. In this role, she will lead and direct the global marketing communications team and be responsible for determining and implementing the optimal mix for advertising, digital marketing, public relations, tradeshows, social media, and other communications programs.
Frey will also be working closely with a team of professional managers, project managers, and designers to position and build product and overall Peerless-AV brand awareness.
“We are excited to welcome Stephanie Frey to the Peerless-AV team,” said Nick Belcore, executive vice president of global sales and marketing, Peerless-AV. “With her strong expertise and background in new product launches, brand building, and multichannel marketing strategy, we know Stephanie will play a key role in further expanding Peerless-AV’s global presence. We look forward to the new fresh ideas she will bring to our MarComm team and initiatives.”
Frey has more than 14 years of experience in both B2B and B2C marketing, including global marketing communication, brand management, marketing strategy and execution, product marketing, and digital marketing initiatives. She earned her Bachelor of Arts degree in communications from Northern Illinois University.
“From my first meeting with the Peerless-AV team, I knew this was the perfect next step in my career,” Frey said. “I am thrilled to join such a creative and innovative team focused on growing Peerless-AV’s presence as a leader in the AV industry.”