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PureTech Alliance to Partner with Broan-NuTone for Indoor Air Quality Solutions

The PureTech team will sell and support Overture, a fully integrated, automated fresh air system to the CI channel across all 50 U.S. states.

The PureTech Alliance, a national sales and service organization representing health and wellness technologies across the USA and Puerto Rico, has announced an agreement to support the Overture automated fresh air system from Broan-NuTone. Overture represents an opportunity for integrators to add a smart, whole-home air quality solution, bringing added value to homeowners.

Broan Overture - Kitchen Lifestyle

Overture is a fully integrated, automated whole-home fresh air system. Overture uses sophisticated sensor technology to detect changes in a home’s indoor air quality caused by increased pollutants such as humidity, VOCs, smoke, carbon dioxide, and small particles. Overture automatically activates the nearest ventilation fan to eliminate the pollutant while simultaneously bringing in fresh, clean air from outside. Homeowners can fully control and monitor the system using the Overture mobile app.

“We are excited to announce our partnership with health and wellness leader PureTech Alliance as we expand our footprint in the CI channel,” says Edwin Bender, GM innovation segment & VP marketing for Broan-NuTone. “Our Overture fresh air system’s innovative technology gave us the perfect opportunity to join forces with PureTech Alliance, and we look forward to having support and services onboard as we continue our mission to improve residential indoor air quality.”

Broan Overture - Product

“There is a growing interest amongst architects, designers, homebuilders, and homeowners in wellness technologies, and PureTech Alliance is committed to delivering best solutions for healthy living to the CI channel,” explains PureTech president, Peter Dyroff. “We look forward to presenting these exciting technologies to top integration professionals as well as the architect/designer/builder communities across the USA.”

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