Screen Innovations Zero-G Available in New Colors In 2016, Screen Innovations (SI) introduced Zero-G, a projection screen designed to give the illusion that it is levitating in midair.By RS Staff Published: April 24, 2017 ⋅ Updated: April 15, 2019 In 2016, Screen Innovations (SI) introduced Zero-G, a projection screen designed to give the illusion that it is levitating in midair. Unlike other rolling screens, Zero-G has no black mask in between the top of the viewing surface and the case. Instead, the screen is suspended by Ultra-High Molecular Weight Polyethylene (UHMwPE) cable. “We ran Zero-G through an extensive destructive testing cycle, and standard aircraft cable continued to have metal failure due to friction created in each individual stainless strand,” said Ryan Paul, director of design at SI. “We moved to UHMwPE cable because it is 80 percent lighter than a comparably strong steel cable, far more flexible, longer-lasting, and it maintains its strength and flexibility in all conditions. On top of that, it has the lowest carbon footprint across its service life of any comparable alternative.” SI is now offering these cables in three new color variations: Sky Blue, Forest Green, and Warm Gray (beige) in addition to White, Gray, and Black already available. This gives the integrator the capability to more closely match the existing color in the environment behind the screen—whether it’s a wall, window, or art-deco piece. “When you match our Zero-G cord colors to the wall, or window behind the screen, it looks as though they completely disappear,” said Skyler Meek, director of marketing for SI. “SI has always been about the complete experience, encompassing both the image on the screen and how the screen is presented in the room. This is another link in the chain that separates SI from all the noise.” SubscribeFor more stories like this, and to keep up to date with all our market leading news, features and analysis, sign up to our newsletter here.