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Ted Green

Articles From This Author


The Lost Art of Qualifying

Recently, while I was researching the growing sales of analog turntables, vinyl records, and analog two-channel systems, an integrator told me that he had...


The Profit Paradox

The “third rail” of the consumer electronics and custom integration industry–a subject so hot that you’ll get burned if you touch it– is the...


The Rise of the Brand Portal

Over the last five years or so, most large suppliers and many smaller ones developed special websites–known as portals–where dealers can research products and...