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15th Annual CI EXPO Returns to Northern California on May 30

New for the 2024 event is an expanded focus on cybersecurity.

The 15th annual CI Expo will showcase cutting-edge products for commercial and residential AV integrators on May 30 at the Hilton Oakland Airport in Oakland, Calif. Free for integrators, this event is hosted by local distributors and independent manufacturer representatives. The technology conference connects systems integrators with over 70 vendors in an interactive environment.

CI Expo Show Floor - 1

Exhibitors will feature 4K and 8K video, wireless audio and video systems, high-performance projectors, digital signage, smart home devices, surveillance cameras, lighting controls, networking equipment, and more. New this year is an expanded focus on cybersecurity, with seminars and exhibits on protecting clients’ networks and smart home systems.

This year’s event will feature a free Lunch and Learn with Dr. Mark Stiving. This 45-minute session, inspired by the book Selling Value, will equip attendees with practical strategies to understand their clients’ deepest needs, articulate their value proposition, and masterfully navigate objections. Whether you’re looking to secure more projects, enhance client relationships, or set your services apart in a crowded market, this speech is your blueprint for success. Transform the way you approach sales and build a more profitable, value-driven business. Space is limited, and the event is filled on a first-come first-served basis.

There will also be vendor training from Samsung, Lutron, LG, AVPro, WAC Lighting, Vanco, IC Realtime, and more, as well as CEDIA training throughout the day.

CI Expo Show Floor - 2

Founded in 2009, the CI Expo is hosted by local distributors Profit Line Distributing, Sierra Select Distributors, Custom Electronic Supply, and rep firms Redwood Marketing, Zone Pacific, ALR, and Fielder Marketing and is endorsed by CEDIA. The CI Expo will be held from 8:00 AM to 4:00 PM on Thursday, May 30, at the Hilton Oakland Airport, One Hegenberger Road, Oakland, Calif. Tickets are free.

For more information and to register, visit