Best Buy opened two new Magnolia Design Centers in California this week, expanding on “stores within a store” designs already existing at the locations.
The new freestanding design centers bring the total to just six of their kind in the country.
The San Francisco Best Buy Store on Harrison St. and in the Mission Valley Best Buy store opened this week, joining new Magnolia Design Centers in Roseville and San Carlos stores, which opened their doors for business in recent weeks.
The stores are intended to resemble an individual fully connected home vs. a traditional retail store, the company says. Setups include a home theater, great room and patio, as well as bathroom and bedroom vignettes that feature built-in television and audio systems, all with innovative design and features.
There are 383 branded boutique Magnolia Home Theater “stores within a store” already existing within existing Best Buy locations nationwide, but the four new Design Centers opening throughout the state bring the total to just six of their kind in the country. The new store will offer high-performance audio and video solutions with a broad assortment of premium brands, such as McIntosh, Bowers&Wilkins, NuVision, Martin Logan, Pioneer Elite, Sonus faber, and Control4. The design center also will offer solar solutions, whole home automation, and outdoor electronics.
“Magnolia Design Centers provide a unique shopping environment for the home theater and technology enthusiast,” said Steve Delp, chief operating officer of Magnolia Audio Video. “We believe our customers near these new locations will benefit from not only having elite brands, services, and selection but also unparalleled experts to help create customized entertainment and home automation systems to fit their lifestyle.”