Jetbuilt has partnered with industry veterans Sean Wargo and Lee Dodson to advance its market intelligence initiatives and deliver insights to the professional audiovisual industry. The partnership combines Jetbuilt’s ecosystem with Wargo and Dodson’s decades of experience in research, analytics, and market strategy. Together, the team will develop a comprehensive data initiative designed to help industry professionals identify emerging trends, evaluate market potential, and make more informed business decisions.
Every day, Jetbuilt processes thousands of project entries that represent purchasing patterns, product selections, and application trends across the industry. By applying advanced analytics to this real-world data, Jetbuilt’s new initiative will reveal how technologies are being specified, which markets are growing, and where demand is shifting across verticals such as education, corporate, government, and entertainment. Unlike traditional industry reports, which rely heavily on surveys or limited sampling, Jetbuilt’s dataset reflects verified project activity from professionals actively designing and delivering audiovisual systems. Jetbuilt’s direct connection to the market makes the data more accurate, current, and representative of actual industry movement.
“Our goal is to make this a living view of the audiovisual market and evolve as the industry does,” says Wargo, co-founder of Apogee Insight, a data analytics and insight firm formed by Wargo and Dodson. “By drawing from real project behavior rather than self-reported input, we can reveal what’s really happening on the ground. That’s powerful information for every segment of the channel.”
The collaboration will extend beyond reporting statistics to interpreting the meaning behind those numbers. By combining Wargo’s background in data science and market methodology with Dodson’s operational experience as a manufacturer and marketing executive, Jetbuilt’s initiative will translate complex analytics into meaningful narratives.
“Manufacturers and integrators alike have long needed a clearer way to connect what’s happening in the field with broader market conditions,” says Dodson, co-founder of Apogee Insight. “This initiative helps bridge that gap. We’ll not only present data, but provide context that helps companies understand the ‘why’ behind the numbers.”
Wargo and Dodson will work closely with Jetbuilt on this initiative, as part of their venture Apogee Insight, which is focused on helping organizations uncover the hidden value in their own data assets. Together, Jetbuilt and Apogee Insight will explore ways to integrate intelligence across levels, connecting Jetbuilt’s product-level insights with Apogee’s industry-wide trends. Over time, Apogee Insight aims to incorporate additional data sources to provide the most comprehensive view of market dynamics possible. The collaboration will serve the greater industry by aligning market dynamics with actionable intelligence, providing end-users and integrators with real-time product trends during project design, while equipping vendors with a clearer understanding of why and how their products are being specified. The data will enable companies to validate internal performance against industry benchmarks and anticipate future demand with greater accuracy.
For more information, visit Jetbuilt.com.
