Scottsdale, AZ–Multi-Dwelling Units (MDU) are an enormous current and future market for broadband services, according to new data from In-Stat/MDR.
The high-tech market research firm reports that while, worldwide, there will only be just fewer than one million MDU in-building broadband subscribers by the end of 2004, these subscribers will grow ten-fold by the end of 2008. MDU currently represent more than one-third of total households worldwide.
“Not only does this market offer a vast subscriber opportunity, technologies applied to the MDU allow for unique services to be offered to this environment, such as tiered service levels and bundled (voice, video and data) services,” said Amy Cravens, a senior analyst with In-Stat/MDR.
“Also, this may be a lead market for the introduction of certain broadband entertainment services, such as music, video and gaming content, as the audience is strong match for such solutions. While such unique services offerings are not currently the norm, the MDU will be an interesting arena to watch as broadband services evolve.”