Soundcast has added four new partnerships out of CEDIA, with the appointment of Indigosix, Oliver Marketing, The Jarmac Group, and The Progressive Group for widespread representation and continued market penetration of their VGX series of weather-resistant, premium portable speakers.
The announcement comes on the heels of what the company considered a “stellar” CEDIA show, where it debuted our new products, including the world's first capacitive touch interface speakers designed for the outdoors and the first DTS PlayFi-enabled speaker designed portable speaker designed for the outdoors.
Through these new partnerships, Soundcast will have an additional presence in key domestic and international markets.
Oscar Ciornei, Soundcast President and CEO, appointed Indigosix to further enhance Soundcast's existing relationships and enrich their presence in key regions for bolstered distribution in both Asia and Australia. The territories within which Soundcast will gain representation include Australia, Brunei, Hong Kong, India, Indonesia, Japan, Laos, Malaysia, New Zealand, Philippines, Singapore, South Korea, Sri Lanka, Taiwan, Thailand, and Vietnam.
“IndigoSix is an incredible partner with a deep understanding of these regions. We are privileged to be working with such a talented and reputable team,” Ciornei said.
The partnerships with specialty AV sales and marketing firm Oliver Marketing, The Jarmac Group, and The Progressive Group will see Soundcast gain widespread domestic U.S. distribution. Oliver Marketing has achieved success in representing everything from car and marine AV to custom AV and will be representing Soundcast in the Alaska, Hawaii, Idaho, Northern California, Pacific Northwest, Southern California, and Western Nevada. The Jarmac Group holds deep-rooted relationships with specialty AV dealers, architects, designers, and builders and will represent Soundcast within Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, Upstate New York, and Vermont. The Progressive Group provides manufacturers with access to high-quality mobile and home electronics, and will be serving Soundcast in Arizona, Colorado, Eastern Nevada, Idaho, Indiana, Kentucky, Minnesota, Montana, New Mexico, North Dakota, Northern Illinois, Ohio, South Dakota, Western Pennsylvania, Utah, West Virginia, Wisconsin, and Wyoming.
“Soundcast is truly a global partner, and we have been working diligently to establish relationships with talented and tech savvy partners, both in U.S. and abroad,” said Charity Hardwick, Soundcast VP of sales and marketing. “Choosing the right regional representative who understands the culture and talents within their respective territories and can provide Soundcast dealers and retailers with excellent support is of tantamount importance to us, hence we’ve identified these four partners as perfect-fit.”
The VG7 and VG1 and are currently available for purchase and preorders are currently being accepted for the VG5, VG3, VG10, and VGtx. For additional information on the VGX Series, please visit gosoundcast.com.