Ravya has introduced three new programs for dealers —Premier Dealer, Showroom Purchase, and Installation Support — which the company says makes it easier and more profitable than ever to sell and support home theaters.
The Premier Dealer Program offers tools and support for its Premier Dealers. The company has invested in the development of these customized tools and marketing collateral that will help better position home theaters for the dealer’s clientele.
Participants in the Premier Dealer Program get access to a co-branded version of Rayva’s Online Configurator Tool, which makes it easy to select and specify a Rayva theater via a step-by-step process that utilizes CEDIA industry standards to determine acoustics, optimal viewing criteria, seating, and the appropriate screen size for the chosen space. The co-branded Configurator reflects the Premier Dealer’s choice and pricing for Bronze, Silver, and Gold Rayva packages, includes optional password-protected entry, logo, and the dealer’s choice of up to six different seats and pricing. A personalized Customer Info page prefills the dealer’s name and address.
Under the Premier Dealer Program, participants will also receive Rayva’s Design Booklets, a Premier Dealer Listing on the Rayva website with a link to the dealer’s website, and, for the first three months, social media promotion by Rayva that is targeted at high-net-worth individuals within 50 miles of the dealer’s location.
Rayva’s new Showroom Purchase Program gives dealers the option of installing a Rayva Home Theater design in their own showroom. This includes room drawings, acoustic elements, and lighting. Dealers provide the space (no greater than 20×12 feet), their own electronics and seating, and Rayva does the rest, including installation. Under the Showroom Purchase Program, Rayva will rebate the dealer $5000 for each theater sold through the showroom to a maximum of the original dealer cost, which varies based on package selected.
Additionally, Rayva delivers marketing support to promote the dealer’s new showroom, including a grand opening party, public relations, and promotion to the local community, as well as Rayva Brochures and promotion to be undertaken by Rayva itself, including website and social media advertising. Additionally, those enrolled in the Showroom Program will enjoy all the benefits of a Premier Dealer, outlined above.
The new Installation Support Program provides dealers with the option to have Rayva personnel onsite for support during its initial installations, for no charge. Rayva will travel to the job site and assist with the installation to make it even easier for dealers to deploy a Rayva theater and ensure the end result will provide an exceptional entertainment experience.
For more information, visit www.rayva.com.
