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Resimercial Case Study: TB12 Performance & Recovery Center

ELAN and Xantech products help the facility turn heads and serve clients with a 16- x 9-foot video wall and a robust network.

Nortek Control has announced that wellness-champion TB12 Performance & Recovery Center in New England’s largest city tackled control and protection of audio, video, and media distribution by deploying ELAN and Xantech products in its high-profile, multi-zone commercial environment. Included in the showcase is a 16-foot-wide by 9-foot-high video wall that is active 24/7 and faces the Boston Marathon finish line in the center of Boston. The entire project was designed and installed by Boston-based KORE installation firm, which is operated by KORE founder Ronnie Zielinski.

The original plan for an AV system and control via the ELAN control system escalated to a video wall with major impact when TB12 ownership learned how a large video wall could attract attention in their high-traffic location. Powered by the ELAN control system and Xantech’s Video over IP solution, the nearly seamless 4×4 panel video wall covers the lobby’s entire front-facing wall with 16 LG narrow-bezel 55-inch monitors. KORE programmed multiple options for the video wall, enabling its use as a single large display, a quad-screen formation or a center display with 12 surrounding displays.

“The ELAN control system was the ideal choice because the user interface is intuitive to use, simple to program, and consistent across all controllers,” says Zielinski. “Plus, the products are backed by a team that delivers outstanding technical support and end-to-end connectivity that is so critical to these major projects. Because of this advantage, it is easy for TB12 staff to access various content sources for the video wall through the ELAN mobile app or a nearby ELAN in-wall touchscreen, providing instant access to promotional videos, marketing messages, cable TV and other content.”

In addition to the AV equipment, KORE also installed a robust, enterprise-grade wireless network to ensure that every client, trainer, and guest has a 100 percent reliable, fast connection for any online needs they may have while on site. The main components of the ELAN automation system are an ELAN gSC10 system controller and an ELAN S86A integrated multi-room AV controller. The video wall relies on 16 Xantech Video over IP receivers along with three accompanying transmitters.

TB12 is a comprehensive, customizable training method that maximizes the potential of athletes at any age and at any level. At TB12 Performance & Recovery Center, professional body coaches translate each client’s complete biomechanics and unique goals into comprehensive, customized, sport-specific and position-specific programs that integrate revolutionary concepts in athletic preparation, recovery, nutrition, and cognitive training.

“This project kicked off right with the powerful team of KORE, TB12, ELAN control products, and Xantech Video solutions,” says Richard Pugnier, vice president of marketing at Nortek Control. “It had to be intuitive for anyone at the facility to use, highly-reliable and offer the advanced technological performance that will propel the organization today and into tomorrow. TB12 is now well-positioned to add new tech in the future and continually excite store visitors and attract new customers.”

“We had a major opportunity to maximize the impact of our storefront space both to draw people in and to serve our patrons,” says Jeff Surette, senior vice president of TB12. “It had to be emblematic of the TB12 brand and simultaneously integrate a component that really popped. We wanted something as dynamic and eye-catching as possible — to tell the story of our brands for clients, customers, and passersby.

“We were comfortable selecting KORE and Ronnie Zielinski because he understood exactly what we wanted to accomplish and knew the level of quality and attention to detail required. Ronnie was the logical choice since he was already familiar with people involved with TB12.”

Additional products in the project include: Sonos Connect, Omnimount Racks, Access Networks Controllers, Sony XBR TVs, an LG Video Wall Monitor and many more (see full equipment list below).

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TB12 Equipment List

  • ELAN GSc10 Controller
  • Sonos Connect x 3
  • ELAN GKP7 x 3 Keypad
  • ELAN GTP7-W Touchpanel
  • ELAN S86A Audio Controller
  • Wattbox IP Controllable Power Conditioner x 3
  • Omnimount Rack x 2
  • Xantech Video Over IP Controller
  • Xantech Video Over IP Transmitter x 3
  • Xantech Video Over IP Receiver x 16
  • Episode 70v Hybrid Amplifier x 4
  • Araknis Gigabit PoE Network Switch x 3
  • Axis 16 Channel Surveillance NVR
  • Axis M2026 Surveillance Camera x 6
  • Axis p3717-PLE Four Channel Multi-Directional Camera
  • Sophos XG125 Firewall/Router
  • Access Networks A510 x 7
  • Access Networks C120 Controller
  • Episode 800 Series 70v Pendant Speakers
  • Episode 800 Series 70v In-Ceiling Speakers
  • Sony XBR TV’s x 5
  • LG Video Wall Monitor x 16
  • Peerless Video Wall Mount x 16

Integrator: Ronnie Zielinski;