VITAL has announced its 12-Month CI Business Mastery Class via live webinars. The class will be supported each month by an industry brand, who in turn will give away the class to their select dealers of choice at no cost to them.
The supporting brands, or “Mastery Advocates,” are investing in their dealers to improve and grow beyond their own expectations. Thought-leading brands are being personally invited to participate, and the first of these brands to join this program year, which begins on March 3, 2022, are D-Tools, HTA, and Origin Acoustics.
“The opportunity to invest marketing dollars directly on CI dealers that want to learn, improve, and grow together cannot be measured,” says Barrie McCorkle, director of supplier programs at D-Tools. “We fully support VITAL’s curriculum, dedication to the CI dealers, brands, and industry.”
Each month, a very important CI Business Mastery subject will be addressed, including Growth Mindset; Accounting; CI Profit Math & What’s Possible; Profit Levers in the CI Business; The BIG Two: Gross Profit & Payroll; Customer Deposits & Inventory; Optimizing Tech Productivity; Sales Comp Plans; Overhead Management; Optimizing the CI Vusiness Model; Key Management Practices; and Driving Accountability in Your Company.
Advocate brands can choose the topic webinar they’d like to support and join the class themselves. The class they choose to support will showcase their brand logo in all marketing materials, website, and the webinar.