Lutron Opens European Experience Center in London Lutron Electronics opened its newest facility, the European Experience Center, in London. By RS Staff Published: June 7, 2017 ⋅ Updated: April 15, 2019 Lutron Electronics opened its newest facility, the European Experience Center, in London. The 6,300-square-foot showroom and education space includes a mix of the company’s light and blind control solutions for commercial, hospitality, and residential use, such as its GRAFIK Eye, myRoom, Quantum, and HomeWorks QS systems. Located in the heart of London, just a short distance from London’s tech, design, and finance hubs, the center also includes several meeting rooms and collaboration areas for system design and training. “Taking care of customers is Lutron’s first company principle,” said senior vice president Ramin Mehrganpour. “In the U.S. and Canada, Lutron Experience Centers provide our customers with both functional and personal resources that allow them easy access to Lutron products and technologies. In addition to serving the European market, the new Center will also be an invaluable resource for our customers around the globe.” The European Experience Center features technologies that highlight the vital role of artificial and natural light control in creating atmosphere and fostering productivity in corporate office environments. The center has windows on three sides with close to 100 blinds and curtains, most of which move throughout the day based on the time of day and the sun’s position, demonstrating the value of light harvesting and its role in energy efficiency in office environments. A live digital display shows off the center’s energy savings, including real-time variations as light levels are adjusted. Clients can also explore the company’s residential product offerings, like Palladiom keypads and thermostats, as well as an integrated hospitality guestroom and retail area. “Lighting and blind controls are experiential products that need to be seen—and felt,” said David Ribbons, Lutron’s director of sales for Europe and Africa. “Visitors to the new center can immerse themselves in the transformative experience of watching a room take shape with the press of one button. Clients will leave the center with a greater understanding and appreciation for how these controls can enhance the places you work and live.” Other Lutron Experience Centers are located in Plantation, FL; New York, NY; Coopersburg, PA; Irvine, CA; Washington, DC; and Toronto, Canada.