The PowerHouse Alliance has announced significant growth with the opening of new locations for PowerHouse Alliance members KOA, Alarmax, Davis Distribution, 21st Century, and Pioneer in 2024. Additionally, the Alliance is pleased to welcome Gary Usher as the new vice president of marketing & events, further bolstering its commitment to dealer support and industry leadership.
Expanding Footprint with New Locations
PowerHouse Alliance continues to strengthen its national presence, ensuring greater accessibility and superior services for dealers across the country. The new locations for Davis Distribution, 21st Century, and Pioneer are strategically positioned to meet increasing dealer demand and provide timely access to top-tier products and support.
“Expanding our member locations is a testament to the PowerHouse Alliance’s commitment to being a trusted partner for dealers nationwide,” says Dennis Holzer, executive director of PowerHouse Alliance. “These new locations will enable us to offer enhanced support and greater territory convenience to our dealers, empowering them to thrive in a competitive market.”
Welcoming Gary Usher as VP of Marketing & Events

In a strategic move to enhance its leadership team, PowerHouse Alliance has appointed Gary Usher as the new vice president of marketing & events. Based in Los Angeles, Usher brings a wealth of experience and a passionate, customer-focused approach to his new role.
“Having worked with PowerHouse during my years at Volutone, I am excited to join the team and further our mission,” says Usher. “I am dedicated to increasing awareness among our dealers and integrators about the diverse range of independent choices, conveniences, and advanced technologies we offer. I look forward to enhancing dealer engagement through dynamic events and comprehensive training initiatives.”
Usher will play a pivotal role in optimizing the national presence of PowerHouse Alliance through a series of regional and coast-to-coast events, trainings, and webinars. His efforts will focus on engaging integrators and promoting the industry’s top brands carried by PowerHouse members.
For more information, visit www.powerhousealliance.com.