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Powersoft Opens New U.S. HQ; Appoints Business Development Manager

Sara Schiffler joins the company as it moves into a larger space that includes a training area and lab space.

Outgrowing its previous U.S. headquarters, Powersoft has moved offices to a larger and more suitable space in Flanders, NJ, for the increasing requirements of the company. This expansion is further supported by the appointment of Sara Schiffler as the new business development manager for the Americas.

Powersoft New HQ

The new location in Flanders has the benefits of dedicated private offices, demo/training space, and a lab area, plus it is 45 minutes away from Newark airport. Powersoft’s previous headquarters, more geared toward early-stage companies, was on the fourth floor with shared amenities and without any direct access to loading bays.

“Our new headquarters significantly improves our ability to host our customers and dealers for training, demonstrations, and seminars,” says Tom Knesel, general manager at Powersoft US. “The atmosphere is far more relaxed for our employees, and we have almost tripled the space, thus providing better service to our customers while supporting growth.”

Powersoft US – Sara Schiffler
Sara Schiffler

Sara Schiffler joins Powersoft with over two decades of AV experience to continue pursuing her passion for audio. Schiffler, who also speaks Spanish and Portuguese, has been appointed to the role of business development manager and is charged with further developing opportunities for Powersoft in the Americas. She previously worked at audio manufacturer Music Tribe, as well as a variety of manufacturers in the AV industry.

“Tom was looking for someone with a deep background in integration and with experience in live sound,” says Schiffler. “I had previously worked with Tom at Music Tribe and I knew him as a leader who I respect and trust. My conversations with the larger Powersoft team supported my desire to make it my professional home.”

Schiffler’s main responsibilities will be to develop brand awareness of Powersoft not only as a trusted amplifier manufacturer, but also as an audio solutions provider across the Americas.

Supporting the recent expansion within the U.S. market, Powersoft is currently advertising several new positions for the following roles in Flanders, NJ: inside sales coordinator, support engineer, and consultant liaison (remote).

Powersoft’s new HQ address is 199 US-206, Suite B, Flanders, NJ 07836; 201-299-5300; [email protected].

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