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SnapAV Initiates ‘Partner Pledge’ to Enhance Dealer Experience

Partner Pledge includes product quality, dealer support, and the entire purchasing experience.

SnapAV Partner Pledge Logo

SnapAV has introduced its “Partner Pledge,” an ongoing commitment to continue to raise the bar for quality in all areas of the company’s growing and expanding business.

“We call our dealers ‘Partners’ — and for good reason,” says SnapAV CEO John Heyman in introducing the pledge. “Our goal is to deliver an amazing end-to-end experience for both our Partners and end-customers. And our Partner Pledge is the cornerstone of this effort.”

The enterprise-wide initiative amplifies the company’s ongoing efforts and investments across the business, including product quality, Partner support, purchasing experience, and more.

Over the last three years, SnapAV and Control4 have invested millions of dollars in new product quality initiatives, including upgrades to quality labs with significant additions to test equipment and personnel.

What’s more, in Q3 2020 the company retained an unbiased industry quality expert to audit the company’s entire quality system. “The independent consulting firm gave us high marks,” says Jeff Dungan, EVP operations. “Nonetheless, we jointly identified some areas for further improvement and the company is investing more than $1 million in new quality initiatives, both domestically and internationally just this year.”

While the COVID-19 pandemic created disruptions in the industry’s global supply chain, SnapAV made major improvements in product availability, both on its eCommerce platform and through its ever-expanding brick-and-mortar store locations. The company is bolstering inventory levels on top of an already significant inventory investment to ensure that its Partners have access to products quickly, both locally and online.

In 2021, SnapAV is also investing heavily in its eCommerce sites and loyalty programs.

According to Heyman, “This is just the beginning of our Partner Pledge. Over the coming weeks and months, we will share progress as we continue to raise the bar in our pursuit of excellence.”

For more information, visit the Partner Pledge website.

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