“Our new website showcases and amplifies the remarkable capabilities of the ELAN g! Entertainment and Control System like,” said ELAN president Paul Starkey. “It operates simultaneously as a compelling and informative portal for consumers and an extremely effective tool for our dealers and installers. We encourage dealers to leverage the creative capabilities of the new site in their in-store presentation programs.”
The completely redesigned site offers consumers a first-hand look at the g! system with an extensive photo portfolio of g! installations, a searchable full product catalog, a list of all integration partners, good, better and best home system templates to match every consumer’s need or budget, a slideshow brochure, a TV commercial, several TV news spots and videos, and a demo of the ELAN g! user interface and its nine apps.
The site has several new features that directly benefit ELAN dealers, such as a complete product catalog that can be searched or downloaded, putting the entire ELAN line in the hands of the dealers right on their smartphones, tablets or laptops. The new photo library includes dozens of professional photos of the g! system components, ELAN Elios speakers, and brand logos for dealers to use in marketing materials and on their own web sites.
The site also provides key management contact info for dealers and installers and links to ELAN’s Facebook, YouTube and Twitter pages for additional videos and up-to-the-minute updates.